This article has been produced and shared by Kellanova
Kellogg’s Merlin Partnership is back for the 15th year! Offering consumers 25% off Great Days Out at over 20 Merlin Attractions across the country.
Families across the country can claim 25% off for up to two advanced purchased entry tickets to more than 20 UK attractions including LEGOLAND® Windsor Resort, Alton Towers Resort, the London Eye, SEA LIFE Aquariums and more.
Discount codes can be found across a range of participating Kellogg’s PMP packs, including household favourites such as Coco Pops, Corn Flakes and Rice Krispies. These brands sit within the top five performing Non-HFSS cereal brands in convenience, across both the family flavoured and everyday family categories. What’s more, Coco Pops remains the UK’s number one flavoured cereal brand in convenience!
By scanning the on-pack QR code, your shoppers can access the offer and redeem discounts across a variety of Merlin attractions. The promotion is valid until 30 June 2027 (subject to each attraction’s annual opening calendar), giving consumers plenty of opportunities to make memories throughout the year. From summer adventures and spooky Halloween experiences to festive Christmas celebrations and springtime family days out, the partnership continues to deliver great value well beyond the peak holiday season.

To make this anniversary year even more unforgettable, Kellogg’s and Merlin are also giving away 50 Gold Merlin Annual Passes (worth £239 each) exclusively on KTown. Parents can enter now for their chance to win up to 364 days of epic family adventures at over 20 of the UK’s favourite attractions, though they will need to act fast as entries close at 23:59 on 30 September 2026!
From paw-some adventures to blockbusting builds, the UK’s Merlin experiences are levelling up in 2026 like never before.
As the partnership enters its 15th year, you can give your shoppers the opportunity to unlock savings at some of the UK’s most popular attractions, helping them enjoy memorable days out together throughout the year!






